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Word power

Sales & persuasion vocabulary

Words for sales & persuasion, each with its meaning in English and Hindi, how to say it, a sentence that shows it in use, and what to say instead or the opposite.

Words
30

abundance

/uh-BUHN-duhns/

A very large quantity of something.

प्रचुरता; बहुत बड़ी मात्रा

“There is an abundance of cheap cloud capacity.”

Synonyms: plenty, profusion, surplus, wealth

Antonyms: scarcity, shortage, lack, dearth

affordable

/uh-FOR-duh-buhl/

Inexpensive and reasonably priced.

किफ़ायती; उचित मूल्य का

“An affordable starter plan drives signups.”

Synonyms: inexpensive, economical, reasonable, cheap

Antonyms: expensive, costly, pricey, exorbitant

assurance

/uh-SHOOR-uhns/

A positive declaration intended to give confidence.

आश्वासन; भरोसा दिलाने वाली घोषणा

“The vendor gave written assurance of uptime.”

Synonyms: guarantee, promise, pledge, commitment

Antonyms: doubt, uncertainty, hesitation, misgiving

bargain

/BAR-gin/

Something bought for less than its usual price.

सस्ता सौदा; सामान्य से कम मूल्य पर ख़रीदी चीज़

“At that price the licence is a bargain.”

Synonyms: deal, steal, snip, giveaway

Antonyms: rip-off, overcharge, extortion, extravagance

coax

/KOHKS/

To gently and persistently persuade someone.

फुसलाना; धीरे-धीरे और लगातार मनाना

“We coaxed the client into a longer trial.”

Synonyms: cajole, wheedle, persuade, entice

Antonyms: force, compel, coerce, bully

commitment

/kuh-MIT-muhnt/

A promise or firm decision to do something.

प्रतिबद्धता; कुछ करने का वचन या दृढ़ निश्चय

“We need a commitment on the delivery date.”

Synonyms: pledge, promise, undertaking, dedication

Antonyms: indecision, uncertainty, hesitation, noncommitment

competitive

/kuhm-PET-i-tiv/

Strongly wanting to win, or as good as the rivals.

प्रतिस्पर्धी; जीतने को उत्सुक या प्रतिद्वंद्वियों जितना अच्छा

“Our pricing is competitive.”

Synonyms: aggressive, ambitious, keen, cutthroat

Antonyms: uncompetitive, noncompetitive, complacent, passive

competitor

/kuhm-PET-i-tur/

A business or person competing with another.

प्रतियोगी; मुक़ाबला करने वाला व्यवसाय या व्यक्ति

“A new competitor entered the market.”

Synonyms: rival, opponent, challenger, adversary

Antonyms: ally, partner, collaborator, associate

convince

/kuhn-VINSS/

To cause someone to believe firmly in something.

विश्वास दिलाना; किसी को किसी बात पर पक्का यक़ीन कराना

“The demo convinced the buyer.”

Synonyms: persuade, satisfy, assure, sway

Antonyms: dissuade, discourage, deter, unsettle

credibility

/kred-uh-BIL-i-tee/

The quality of being trusted and believed in.

विश्वसनीयता; भरोसा और मान्यता पाने का गुण

“Missed dates erode credibility.”

Synonyms: trustworthiness, reliability, plausibility, integrity

Antonyms: implausibility, dubiousness, unreliability, distrust

discount

/DIS-kownt/

A deduction from the usual price.

छूट; सामान्य मूल्य में कटौती

“A ten percent discount closed the deal.”

Synonyms: reduction, markdown, rebate, concession

Antonyms: markup, surcharge, premium, increase

entice

/en-TYSS/

To attract or tempt by offering pleasure or advantage.

लुभाना; सुख या लाभ का लालच देकर आकर्षित करना

“Free trials entice new users.”

Synonyms: lure, tempt, attract, allure

Antonyms: repel, deter, discourage, dissuade

expensive

/ik-SPEN-siv/

Costing a lot of money.

महँगा; अधिक कीमत वाला

“Enterprise support is expensive but worth it.”

Synonyms: costly, pricey, dear, exorbitant

Antonyms: cheap, inexpensive, affordable, economical

guarantee

/gar-uhn-TEE/

A formal promise that conditions will be met.

गारंटी; शर्तें पूरी होने का औपचारिक वचन

“A money-back guarantee lowered the risk.”

Synonyms: warranty, assurance, pledge, promise

Antonyms: uncertainty, doubt, risk, gamble

haggle

/HAG-uhl/

To dispute or bargain persistently over a price.

मोलभाव करना; कीमत पर लगातार बहस करना

“Do not haggle over small line items.”

Synonyms: bargain, negotiate, barter, wrangle

Antonyms: concede, accept, agree, yield

induce

/in-DOOSS/

To succeed in persuading someone to do something.

प्रेरित करना; किसी को कुछ करने के लिए मना लेना

“Better terms induced them to renew.”

Synonyms: persuade, prompt, convince, motivate

Antonyms: dissuade, deter, discourage, prevent

markup

/MARK-uhp/

The amount added to cost price to cover overheads and profit.

लाभ-वृद्धि; लागत में जोड़ी गई मुनाफ़े की राशि

“A thirty percent markup is standard here.”

Synonyms: margin, surcharge, increase, premium

Antonyms: discount, markdown, reduction, rebate

monopoly

/muh-NOP-uh-lee/

Exclusive control over the supply of a product or service.

एकाधिकार; किसी उत्पाद या सेवा की आपूर्ति पर पूर्ण नियंत्रण

“The firm had a monopoly on the region.”

Synonyms: dominance, control, domination, cartel

Antonyms: competition, rivalry, diversity, openness

objection

/uhb-JEK-shuhn/

A reason given for disagreeing or refusing.

आपत्ति; असहमति या इनकार का कारण

“Handle each price objection calmly.”

Synonyms: protest, complaint, challenge, demur

Antonyms: agreement, approval, acceptance, assent

pledge

/PLEJ/

A solemn promise or undertaking.

प्रतिज्ञा; गंभीर वचन

“The CEO pledged to cut response times.”

Synonyms: promise, vow, commitment, undertaking

Antonyms: refusal, denial, breach, repudiation

premium

/PREE-mee-uhm/

Of superior quality and a higher price.

उच्च श्रेणी का; बेहतर गुणवत्ता और अधिक मूल्य वाला

“The premium tier includes support.”

Synonyms: superior, luxury, deluxe, high-end

Antonyms: budget, economy, basic, cheap

profitable

/PROF-i-tuh-buhl/

Yielding a financial gain.

लाभदायक; आर्थिक लाभ देने वाला

“The new tier is highly profitable.”

Synonyms: lucrative, gainful, remunerative, rewarding

Antonyms: unprofitable, loss-making, uneconomic, unrewarding

rebuttal

/ri-BUHT-uhl/

A statement that contradicts or disproves another.

खंडन; दूसरी बात को ग़लत सिद्ध करने वाला कथन

“Prepare a rebuttal for the security question.”

Synonyms: refutation, counterargument, denial, retort

Antonyms: acceptance, confirmation, agreement, concession

scarcity

/SKAIR-si-tee/

The state of being in short supply.

दुर्लभता; आपूर्ति की कमी

“Scarcity pushes prices up.”

Synonyms: shortage, dearth, lack, paucity

Antonyms: abundance, plenty, surplus, glut

shortage

/SHOR-tij/

A situation in which not enough of something is available.

कमी; ज़रूरत भर की उपलब्धता न होना

“A chip shortage delayed shipments.”

Synonyms: scarcity, deficiency, lack, dearth

Antonyms: abundance, surplus, plenty, glut

skeptical

/SKEP-ti-kuhl/

Not easily convinced; having doubts.

संशयी; आसानी से न मानने वाला

“The buyer was skeptical about the ROI.”

Synonyms: doubtful, dubious, distrustful, cynical

Antonyms: convinced, trusting, credulous, gullible

tempt

/TEMPT/

To entice someone to do something attractive.

ललचाना; आकर्षक चीज़ के लिए प्रेरित करना

“Discounts tempt buyers to switch.”

Synonyms: lure, entice, attract, seduce

Antonyms: deter, repel, discourage, dissuade

unprofitable

/uhn-PROF-i-tuh-buhl/

Not yielding a profit.

अलाभकारी; मुनाफ़ा न देने वाला

“We dropped the unprofitable product line.”

Synonyms: loss-making, uneconomic, unremunerative, unrewarding

Antonyms: profitable, lucrative, gainful, remunerative

upsell

/UHP-sel/

To persuade a customer to buy something more expensive.

महँगी वस्तु बेचना; ग्राहक को अधिक मूल्य की चीज़ के लिए राज़ी करना

“Train reps to upsell without pressure.”

Synonyms: promote, upgrade, market, advertise

Antonyms: downsell, discount, undersell, devalue

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